90-DAY COACHING FRAMEWORK
The Season
of You.
A structured, 90-day framework built on a single foundational truth: you’re not the problem, your process is. High-achieving people keep restarting the same goals because they’re running plans that were never designed to survive real life. This methodology replaces vague aspirations with ruthlessly clear architecture, so the system runs even when your motivation drops.
I work with people leaving intense, high-performance jobs — Amazon and beyond — on goal execution, career transitions, and building systems that actually get things done.
THE FOUR PRINCIPLES
Why the Old Playbook Fails — and How This Doesn’t.
THE FRAMEWORK
Built for the
Messy Middle.
Most behavior change systems are designed for your best self — the version of you who wakes up motivated, has a clear schedule, and never has a bad week. This one is designed for Tuesday at 3:00 PM when you’re exhausted and behind and the last thing you want to do is the thing you promised yourself you’d do.
The Season of You gives you four tools. An Anchor Goal that narrows your focus to the one thing that matters most. Daily Guidelines that replace vague intentions with rules so clear, there’s nothing to negotiate. A five-area life check-in that tells you exactly where your process is breaking — and why it has nothing to do with your character. And a Weekly Scouting Report that turns every failure into data instead of evidence against yourself.
The result is not a perfect season. The result is a season you finish.
THE LONG GAME
90 Days. Then Rest.
Then Again.
The Season of You is not a permanent state of intensity. It is a 90-day sprint, followed by a mandatory off-season. You celebrate the close, let the new behavior become your baseline, and then — when you’re ready — you choose a new Anchor Goal and start the next Season.
One season builds the system.
Four seasons builds the life.
NOT SURE WHERE TO START?
Book a free
Discovery Call.
All programs begin with a free 30-minute conversation to make sure we’re the right match. We’ll talk about where you are, what you’re trying to build, and which path makes the most sense for you. No pressure. No pitch.
BOOK A FREE DISCOVERY CALL →CHOOSE YOUR PATH
Pick the format that fits where you are right now.
SELF-GUIDED · ALWAYS OPEN
The DIY Season
- ·The full Season of You framework, self-paced
- ·Video walkthroughs + worksheets
- ·Goal-setting & guideline templates
- ·Weekly tracker included
- ·No live coaching sessions
ONE-TIME SESSION · 30 MINUTES
Season Check-In Call
Already working through a Season and hit a wall? In 30 minutes, we’ll figure out exactly where things broke down, identify what’s blocking you, and get you back on track with a clear, specific adjustment.
BOOK YOUR CALL →READY FOR THE FULL OPERATING SYSTEM?
Upgrade to OS You.
The 1:1 Coaching program is built for high performers who want more than a methodology. They want a system that runs itself.
LEARN ABOUT OS YOU →KAIZEN · HALF DAY
Half-Day Kaizen Intensive
You know your problem. You just need someone to help you fix it. Complete the pre-work packet, then we spend 4 hours live diagnosing, redesigning, and building your new process.
LEARN MORE →KAIZEN · FULL DAY
Full-Day Kaizen Intensive
You know something is broken but you’re not sure exactly what. Session 1 runs the full diagnostic and trains the methodology. You gather real data for 3–5 days. Session 2 is the live Kaizen event.
LEARN MORE →“I’ve been watching Erica figure it out for over a decade. She sets goals, stumbles, recalibrates, and keeps moving forward with curiosity and determination. If you’re looking for honest conversations and practical insights to make lasting behavioral changes, Erica is someone worth listening to.”
— Jennifer from Colorado
Free · 30 Minutes · No Pitch
Not sure where to start?
Book a free discovery call.
Thirty minutes. We’ll locate the one constraint costing you the most energy right now and map the next move. No pitch, no obligation — just clarity.
BOOK YOUR FREE DISCOVERY CALL →LIMITED AVAILABILITY · CALENDLY · VIDEO OR PHONE